For founder-led SMEs with traction and a leadership team

SALT

Build a business that grows beyond you.

When too many decisions, problems, and priorities still return to the founder, growth eventually hits a ceiling. SALT helps the leadership team build clear priorities, accountable leaders, useful numbers, and disciplined execution.

12 questions. Private result. No team involvement required to start.

Current COO · 15+ years operating · 20+ SMEs coached · Tsinghua-INSEAD EMBA

Dr Vincent Chian, founder and principal coach at SALT
Current COO
Operating, not commentating
15+ years
Leadership and operations
20+ SMEs
Coached across 6 sectors
EMBA
Tsinghua-INSEAD

The right stage, typically 20-50 people

Your company has outgrown the way it is being run.

Your business has proved it can work. Now the leadership, numbers, and operating habits must become strong enough to carry the next stage.

01

The business has traction

You have customers, a team, and real operating complexity. The challenge is no longer proving the idea; it is making growth repeatable.

02

A leadership team exists

There are capable people around the table, but priorities, decisions, and accountability still need a stronger rhythm.

03

You are ready to be challenged

You want more than advice. You are willing to face the hard issues, make clear commitments, and build disciplines the whole team can sustain.

This is not motivational theatre or generic advice. It is a structured coaching relationship for owners and leadership teams ready to work on how the whole business performs.

The free first step

Three minutes. One private starting point.

Answer 12 questions and receive a private operating-system signal, your priority constraint, and three practical next moves. Invite your leadership team afterwards only if a broader view would help.

Take the 3-minute diagnostic

From founder dependence to operating discipline

Growth stops depending on your constant intervention.

01

Everything comes back to the founder

Leaders own clear decisions
02

Priorities compete and drift

The team works one focused plan
03

Problems surface when they break

Useful numbers reveal them early
04

Growth creates more firefighting

Process makes growth repeatable

A client result

The client is private. The growth is measurable.

Over a two-year coaching relationship, one client recorded substantial gains in both the top and bottom line.

200%Revenue growth
300%Profit growth

Client identity withheld by agreement. Results describe this client's experience and are not a guarantee of future performance.

Client voices

Clarity. Challenge. Accountability.

Clear questions, disciplined priorities, and accountability that continues after the meeting ends.

Portrait of Johnson Goh, founder of Mindhive
“He keeps us accountable for our numbers and digs deep into the root causes of our issues before providing a way out.”

Johnson GohFounder, Mindhive

Portrait of Ryan Durairaj, founder of Platform Digital
“Every conversation leaves you with greater clarity, perspective and confidence.”

Ryan DurairajFounder, Platform Digital

Portrait of Yew Loh, partner at Douglas Loh and Associates
“Vincent helped me understand the reasons behind what I do, giving me clarity to achieve my goals and understand my role as a business owner and leader.”

Yew LohPartner, Douglas Loh & Associates

Read all five client stories

The SALT approach

A four-part operating discipline for growth.

SALT is rooted in the idea that a small, essential influence can change the character of the whole. In business, that means finding the few disciplines that make everything else work better. The founder remains the expert in the business; Vincent brings the questions, challenge, and structure that help the team see clearly.

S

See the truth

Cut through the noise, name the real constraint, and decide what deserves attention now.

A

Align leadership

Put the same priorities, numbers, and accountabilities in front of every leader.

L

Lead execution

Use a disciplined weekly rhythm to turn decisions and commitments into consistent action.

T

Transform the business

Strengthen the systems and people so progress does not depend on the founder catching everything.

Why SALT is different

Current operating judgement, without creating consulting dependence.

This is not motivational coaching and it is not a consultant taking over the company. Vincent helps your team find the truth, make the decision, name the owner, and build the discipline to follow through. Bloom Growth supplies the whole-business architecture beneath the work.

See the full coaching method
01

Diagnose before prescribing

The first job is to find the real operating constraint, not force every company through the same answer.

02

Founder and leadership team

Personal insight matters, but scalable change must be understood and owned by the people running the business.

03

Coaching with whole-business structure

SALT supplies the questions and challenge. Bloom Growth connects direction, people, numbers, sales, process, meetings, technology, and relationships.

04

An active operator as coach

Vincent brings current operating accountability into the room, not theory remembered from a distance.

First 90 daysBuild the foundation

Align the leadership team around direction, priorities, accountability, and the operating habits that make progress visible.

Every quarterWork the real constraint

Use the eight elements as a toolbox, focusing coaching where it can create the most leverage for the next stage of growth.

Every weekKeep execution honest

Track priorities and numbers, resolve issues, and leave every leadership meeting with clear owners and actions.

Portrait of Dr Vincent Chian
Dr Vincent ChianFounder, Principal Coach & Trainer

Your coach

Built by an operator, not a spectator.

Vincent brings the pattern recognition of a current COO, the human insight of a former psychiatry registrar, and the practical discipline of a certified Bloom Growth Coach and HRD Corp trainer.

Over four years, he has coached more than 20 businesses across education, F&B, retail, logistics, technology, and professional services. The sector changes; the growth work remains connected: align the leaders, see the numbers, strengthen execution, and build a company that does not consume its owner.

Medical degree, University of ManchesterTsinghua-INSEAD Executive MBACertified Bloom Growth CoachHRD Corp (HRDF) Certified Trainer
Read Vincent's full storyRead Vincent's perspective on LinkedIn

Before we talk

The practical questions.

Enough context to know whether a conversation is worth your time.

What kinds of businesses does SALT work with?

SALT works with founder-led SMEs that have traction, real operating complexity, and a leadership team. Clients typically have 20-50 people, although stage and willingness to change matter more than a strict headcount. Vincent has coached more than 20 businesses across six sectors.

Does the leadership team take part?

Yes. Founder change matters, but scalable change has to live in the leadership team. The work builds shared priorities, clearer ownership, and a dependable operating rhythm.

How does the free SALT Diagnostic work?

The founder answers 12 questions and receives a private result by email. No team involvement is required to start. Afterwards, the founder may invite up to 10 key people for an anonymous Team View and bring either result into a free diagnostic conversation.

What is Full SALT?

Full SALT is the ongoing coaching engagement for the founder and leadership team. It works across direction, people, meetings, sales, finance, technology, process, and relationships, using the Bloom Growth framework beneath Vincent's coaching.

What does the 90-day money-back guarantee cover?

Eligible new Full SALT clients can ask for the coaching and facilitation fees paid directly to SALT during the first 90 days back if, after participating fully, they genuinely believe the work has not delivered meaningful clarity, alignment, or execution value. Third-party and pass-through costs are excluded, and terms apply.

The free first step

Start with your private founder view.

Answer 12 questions and receive your private result first. Add an anonymous Team View afterwards only if it would help. You can then bring the real pattern into a no-pressure conversation with Vincent.